Jennifer McClure`

Helping Leaders Leverage Influence & Create Maximum Impact.

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Written by Jennifer McClure

5 Action Steps To Refresh Your Online Brand

Mid-year is a great time to reflect on your progress towards your goals – and it’s also a great time to review your online presence to ensure that your profiles are up-to-date and on-point with your personal branding strategy.

Your life and career are continuously evolving, and social and online platforms are continuously changing, so it’s important to set aside some specific time each year to do a thorough review of your online presence to ensure that it’s accurate, current and presented in the best way possible.

[Read more…]

Categories: Blog, Personal Development
Posted on July 2, 2014

Written by Jennifer McClure

10 Steps to Get the Most Out of LinkedIn [Beyond the Basics]

LinkedIn is a great tool for growing your professional network, communicating your personal brand and connecting to opportunities to help you grow your career and your business. But are you going beyond the basics in how you utilize LinkedIn?

Beyond creating a Profile, connecting with your co-workers and joining a few Groups, here are 10 solid steps you should take to get the most out of the opportunities that being a part of the LinkedIn network presents:

1. Post relevant and helpful information in the “Share an Update” box on a regular basis.

Want to build your personal brand and professional reputation? Then become known as a resource or “go to” person in your field or industry. Read a great article? Share it with a comment. Aware of an interesting networking or professional development event? Share it and let your network know you’re going.

I share a ton of links and resources with my network via Twitter, Facebook, and Linked In, and in my experience the engagement is often higher and of better quality (i.e. informative threaded discussions, new connections made, etc.) when shared via my status update on LinkedIn.

Action Step: Share a LinkedIn Status Update with your network at least 3 times per week. Add this activity to your calendar or To Do list to ensure it gets done.

[Read more…]

Categories: Blog, Personal Development
Posted on November 13, 2013

Written by Jennifer McClure

LinkedIn Profile Overused Buzzwords – Also Found On Job Postings Near You

After analyzing data from the more than 85 million member profiles on their site, LinkedIn has released a listing of the Top 10 most overused words and phrases found in LinkedIn Profiles (in the US) and they are:

  1. Extensive Experience
  2. Innovative
  3. Motivated
  4. Results-oriented
  5. Dynamic
  6. Proven Track Record
  7. Team Player
  8. Fast-paced
  9. Problem-solver
  10. Entrepreneurial

If you’re a job seeker, it’s a great time of year to update your resume and online profiles, remove any overused words or phrases and get creative and original in marketing yourself and your experience.

If you’re a recruiter or employer, it’s time to stop playing Buzzword Bingo with your Job Descriptions, Job Postings and Career Site as well.

Check out this helpful white paper – Improving the Candidate Experience: Can You Put Yourself in Their Shoes? – from the folks at NAS Recruitment Communications to get some great ideas.

Or, take the less cerebral approach -> Improve Your Job Postings: Write For People Who Fart.

Let’s just make the process better.

Categories: Blog, LinkedIn, Recruiting
Posted on December 14, 2010

Recent Posts

  • How to Live Hard, Embrace the Future, and Create Success With Dr. Todd Dewett
  • Helping Leaders Succeed in Relationships, Work, Community, and Life With Mike Sipple, Jr.
  • Redefining HR: Embracing Modern People Practices To Fuel Business Success With Lars Schmidt
  • Turning Passion Into Purpose: From Career Coach to Recruiting Tech Company Founder With Ariel Lopez
  • Putting Yourself First and Finally Taking Control of Your Career With Laurie Ruettimann

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Recent Blog Posts

  • How to Live Hard, Embrace the Future, and Create Success With Dr. Todd Dewett
  • Helping Leaders Succeed in Relationships, Work, Community, and Life With Mike Sipple, Jr.
  • Redefining HR: Embracing Modern People Practices To Fuel Business Success With Lars Schmidt
  • Turning Passion Into Purpose: From Career Coach to Recruiting Tech Company Founder With Ariel Lopez
  • Putting Yourself First and Finally Taking Control of Your Career With Laurie Ruettimann

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