How valuable is your LinkedIn profile? Hint: The answer is very!
If you don’t believe me, grab your phone, Google your name in quotes (“Jennifer McClure” for example), and hit enter.
Unless you’ve got an extremely common name, you’ll likely notice that the first page of search results for your name returns a number of social media profiles – which may include yours, as well as others that share your same name. And included in those top 10 results is likely a link to your public LinkedIn profile, or at least one created by one of your namesakes.
Whether you’re searching for your next job, open to career growth opportunities, or looking to grow your personal brand, or your business, your best opportunity to get noticed online is to have a robust, fully complete, and active LinkedIn profile.
While LinkedIn is straightforward – create a profile, connect with people, post and share your content, etc. – you may not be getting the most out of it as you would if you were to create an intentional strategy for using LinkedIn.
There are multiple ways that you can optimize your LinkedIn profile to build your personal brand and grow your career. By doing so, you can use LinkedIn to build your credibility as a thought leader and your reputation as a business leader that others want to work with or do business with.
You can also readily access a vast network of people and resources that you can utilize (for free) for your personal and professional development.
In this episode, I’m going to share some of my favorite tips and strategies for creating a LinkedIn profile that stands out, works for you, and increases your opportunities!
Topics Discussed In This Episode:
- Why a LinkedIn profile is valuable
- What makes a great LinkedIn profile?
- 8 profile photo best practices
- How to maximize your background photo
- Tips for an effective LinkedIn profile headline
- Tips in writing your About section
- 10 profile summary tips
IMPACT MAKERS PODCAST – EPISODE 76
Key Quotes From This Episode:
“People ARE searching for you online – or they should be – and you have a simple and free way available to you to deliver exactly the credibility, image, and authority that you prefer, by being intentional about how you use LinkedIn.” ~ @Jennifer McClure
Connect with Jennifer:
Send her a message [https://jennifermcclure.net/contact/]
On LinkedIn: http://www.linkedin.com/in/jennifermcclure
On Twitter: https://twitter.com/JenniferMcClure
On Instagram: https://www.instagram.com/jennifer_mcclure/
On Facebook: http://www.facebook.com/JenniferMcClureSpeaker