Jennifer McClure`

Empowering Organizations and People Leaders to thrive in the ever-evolving world of work

  • About
  • Speaking
  • Schedule
  • Blog
  • Impact Makers Podcast
  • Contact

Written by Jennifer McClure

Flipping The Script: Conflict Isn’t Bad, It’s Good

It’s probably safe to say that nobody likes conflict.

But, it’s also true that conflict can be helpful – maybe even necessary – if you want your ideas to become the best that they can be, and for disruption and/or innovation to occur.

Conflict Produces More And Better Ideas

In fact, studies performed in both the United States and France examined the role that conflict played in generating and producing creative ideas. The researchers assembled participants into three separate experimental conditions (minimal, brainstorming, and debate) and formed them into teams within those conditions.

Each team was tasked with generating ideas for the same challenge: how to reduce traffic congestion in the San Francisco Bay Area. Teams in the “minimal condition” were given no further instructions and told to develop as many ideas as possible. Teams in the “brainstorming condition” were given the traditional set of brainstorming rules; paramount among those rules being the notion that all judgment should be suspended and no idea criticized or debated. Teams in the final, “debate condition” were given a set of rules similar to brainstorming with one important difference: they were told to debate and criticize others’ ideas as they were generated.

When the results were calculated, the winners were clear. While teams in the “brainstorming condition” did generate more ideas than the teams given “minimal” instructions, it was the teams in the “debate condition” that outperformed the rest. Teams that debated their ideas produced an average of 25% more ideas than the other teams in the same period of time.

— Why Fighting For Our Ideas Makes Them Better

If conflict and debate can help us produce better work, and come up with more creative ideas, then why do we do we tend to avoid it like the plague?

Because we often do it wrong.

The good news is that we can fix that. The best leaders seek out conflict, and also establish ground rules and cultures where healthy conflict can occur.

Leaders Should Own Conflict

I recently watched a DisruptHR Talk given by Amanda Ono – VP People & Culture at Resolver – at the December 2017 DisruptHR Toronto event about the importance of embracing conflict in the workplace. In her Talk, Amanda makes some great points about conflict, including:

Conflict isn’t bad. It’s when it gets wrapped in ego and blame that it’s bad. Otherwise, it’s about peeling the onion to understand why incompatibility exists, and airing genuine fears and concerns.

As the Chief Excitement Officer of DisruptHR, I’ve watched hundreds of DisruptHR Talks (there are currently over 1,700 online), and this one ranks right up there as one of my favorites.

Amanda takes a traditionally held belief (conflict is bad – avoid it), and flips it (conflict is good – seek it out). She makes the case that it’s time for us to embrace conflict in the workplace, so people can create their very best work.

Teams Need Conflict

I love Amanda’s message, and encourage you to take 5 minutes to watch her Talk.

Then, go out and encourage some conflict in your workplace. 🙂

Surviving The Kool-Aid Hangover: Your Team Needs Conflict & How HR Can Make It Happen | Amanda Ono | DisruptHR Talks from DisruptHR on Vimeo.

Categories: Effective Communication, Leadership
Posted on February 21, 2018

Recent Posts

  • Why HR Should Be the Chief Disruption Officer in Every Organization
  • Mastering the Art of Virtual Networking: 5 Steps to Build Powerful Connections Online
  • Networking for Introverts: Practical Strategies for Building Meaningful Connections with Greg Roche
  • Leading with Vulnerability: The Key to Future-Ready Leadership with Jacob Morgan
  • Future Fluidity and the Evolving Role of Leadership in the Age of Disruption With Dr. Tanvi Gautam

Categories

Archives

Need A Speaker?

I've delivered keynotes and led workshops at over 350 conferences and corporate events.

If you want to check my availability for your event, or if you have questions, click below.

Start the Conversation »

Recent Blog Posts

  • Why HR Should Be the Chief Disruption Officer in Every Organization
  • Mastering the Art of Virtual Networking: 5 Steps to Build Powerful Connections Online
  • Networking for Introverts: Practical Strategies for Building Meaningful Connections with Greg Roche
  • Leading with Vulnerability: The Key to Future-Ready Leadership with Jacob Morgan
  • Future Fluidity and the Evolving Role of Leadership in the Age of Disruption With Dr. Tanvi Gautam

Connect on Social

  • Facebook
  • Instagram
  • LinkedIn
  • Twitter
  • Vimeo

Copyright © 2025 · Jennifer McClure · Privacy Policy

Copyright © 2025 · McClure Pro on Genesis Framework · WordPress · Log in